Donsplus and Double the Donation Partner to Close the Gap of Unclaimed Matching Gifts

We’re excited to announce that Double the Donation and Donsplus have teamed up to provide nonprofits with matching gift marketing automation powered by 360MatchPro. The new integration allows nonprofit organizations to activate in a matter of minutes and start capturing more eligible matches from the second they turn it on. 

“As the goal of Donsplus is to double the online revenue of our customers, we wanted to partner with the best matching gifts solution available to provide clients with more value from every donor relationship,” said Yechiel Glantz, Founder and CEO at Donsplus. “360MatchPro was the clear choice for an integrated solution.”

Now, as a part of the seamless Donsplus donation experience, donors can easily take next steps to double their contribution and close the gap of $4-7 billion of unclaimed matching gift revenue each year. 

“Even in 2022, there’s a huge population of the workforce unaware of the opportunities they have to double or even triple their donation amount without increasing their original donation,” said Adam Weinger, President at Double the Donation. “Partnerships like Donsplus and Double the Donation aim to remove the barriers keeping donors from getting their gifts matched by their employer.” 

Double the Donation and Donsplus are proud to respond to client interest in an integrated matching gifts experience for their donors with advanced 360MatchPro functionality. 

Activate in Seconds and Start Raising More from Matching Gifts!

Organizations can get started with matching gifts automation on their Donsplus widget in a matter of minutes, with no IT experience or custom development work required. With a simple API key entry process, Donsplus verifies organizations’ 360MatchPro account and adds the matching gift plugin directly to the Donsplus widget. No extra steps required!

Activate in seconds by entering your 360MatchPro API keys.

Activate in seconds by entering your 360MatchPro API keys.

For donors, the experience is just as seamless. When a donor makes a contribution on Donsplus, the confirmation page will show the 360MatchPro matching gift plugin, encouraging donors to enter their company name to discover if they are eligible for a matching gift. 

Once their company is confirmed, donors can see details about their employer’s matching gift policies and take their next steps to getting their gift matched with a direct link. 

Donors can take their next steps to get their gift matched directly on the confirmation page.

Donors can take their next steps to get their gift matched directly on the confirmation page.

For a single donor, this may mean turning a $25 donation into a $50 contribution, and the match potential only increases from there. Considering over 26 million individuals work for companies with matching gift programs, the potential impact of matching gifts on an organization’s fundraising revenue is astounding!

Looking to learn more? Check out our in-depth integration guide to get started!

Drive More Matching Gifts to Completion with 360MatchPro!

360MatchPro allows nonprofits to take more control over raising more from matching gifts. Now, Donsplus users can take that advanced functionality to the next level with an integrated matching gifts experience. 

Some additional features organizations can expect to leverage:

  • Identify more matching gift revenue opportunities: 360MatchPro enables you to automatically collect matching gift eligibility from donors using email domains, within donation forms, on confirmation screens, or by email. The more matching gift opportunities 360MatchPro discovers and shares with donors, the more matching gift requests your donors will successfully submit.
  • Drive more matches to completion, from form submission to corporate payment: Direct donors immediately to their matching gift forms after the donation process is complete. Then, provide the right information to the right donors at the right time with custom emails based on match eligibility. Target follow-ups drive more completed submissions than ever before, bringing exponentially more matching gift checks from companies through your door.
  • Reallocate your time from routine follow-up to your top opportunities: Your time is valuable, so why spend it chasing small dollar-value matching gifts? Let 360MatchPro automate your matching gift outreach while flagging your highest-value opportunities, allowing your team to personalize follow-ups to the most valuable match-eligible donations. Rest easy knowing that 360MatchPro can handle the rest.

This image lists the features of 360MatchPro alongside an increasing graph to represent growing revenue.

Ready to start raising more with matching gifts? Schedule a personalized demo today. 

About Donsplus: Donsplus is a powerful fundraising widget that doubles website donations by delivering the most engaging, interactive donation experience donors have ever had. Check it out at

About Double the Donation: Automate your matching gift fundraising with the industry-leading solution from Double the Donation. The 360MatchPro platform provides nonprofits with tools to identify match-eligible donors, drive matches to completion, and gain actionable insights. 360MatchPro integrates directly into donation forms, CRMs, social fundraising software, and other nonprofit technology solutions to capture employment information and follow up appropriately with donors about matching gifts.